Are #webinars on your to do list for marketing lead generation in 2024? If so, listen up. Webinars can be a great #lead generation and #relationship building tool. They can also be a huge waste of time. Who loves opening up their Zoom room and seeing one or two people...
Even — or maybe especially — in this new world of Generative AI. Content is Still King. But what do you do when your “content king” turns into a little tyrant? The content tyrant has become an even more ferocious overload with the rise of Generative IA...
Tis the Season of Giving. There’s no better time to send gifts to your clients, referral partners, colleagues and yes even prospects. This is not the time for the humdrum ‘coffee card’ gifts of Christmas Past. It’s a time to celebrate Christmas Present with gifts that...
Client/prospect discovery calls are a must have business practice for consultants, agency owners, and professional service vendors. They’re crucial for building relationships and sealing deals. But guess what? Dangers are hiding in the background that can derail...
It’s November. 2024 just around the corner. That’s goal setting time for many businesses. So here’s the question: Has your annual goal setting exercise begun to look like those New Year’s resolutions? You know the ones where you resolve to exercise three times a week...