by Clare | Jun 17, 2021 | Growth Strategies, Marketing Strategy, Uncategorized
It’s costly. It’s common. It gets all of us at one time or another as we build and scale our businesses. This mistake was the biggest and most costly mistake I’ve made in building Octain. Ultimately, it led to the development of the Octain Growth System so I could...
by Clare | May 4, 2021 | Growth Plans, Growth Strategies, Marketing Strategy
We are reopening. Getting out and around. Exploring the world again. It feels great! How about bringing that same energy and joy to your customers? It’s a great way to recharge your company growth too. Here are three ways to make reopening special for your customers:...
by Clare | Nov 19, 2020 | Growth Plans, Growth Strategies, Marketing Strategy
How do we plan in a time of complete turmoil and uncertainty? That’s the question most of us are asking in this year of unprecedented change. One thing we know won’t work is pulling out last year’s plan and updating it. So, what will? For my team, the secret...
by Clare | Sep 16, 2020 | Growth Strategies, Remote Economy, Remote Leadership
The remote economy, which opened for business full throttle in March, shows no signs of slowing down. Many companies have made remote workers their permanent work force into the foreseeable future. Others are trying the hybrid office-WFH approach. The move to remote...
by Clare | Aug 6, 2020 | Growth Strategies, Marketing Strategy
Crisis management gets a bad rap. The phrase conjures up pictures of your management team running around in chaos mode putting out fires, stuck in place, instead of casting a vision, developing a strategic plan and executing to win with a proven process. Crisis...
