Laurie Earl, Director of Marketing, Tri Tool
Tri Tool hired Octain to perform a comprehensive analysis on our competitors, customer experience and market opportunities. From Clare’s work we were able to determine three strategic initiatives to drive the company forward. We also used the analysis to develop new marketing tools including a new corporate video and email marketing campaign.
Peter Lore, Business Solutions Advisor, Panviva
Working with Octain has armed our sales team new strategic tools and information that has helped us open more doors to new customer opportunities.
Steve Simonetto, CEO, LCS Technologies, Inc.
When LCS needed a new marketing plan to support our company’s growth, we turned to marketing veteran Clare Price. Clare helped us develop a stronger brand and marketing message that led to LCS being recognized as Sacramento’s fastest growing company.
Steve Pappas, host of the Science of CX Podcast
Smart Marketing Execution is unique in that Clare gives all of the details on ‘how to’ rather than simply what and why. Clare guides business owners and leaders through the exact things they need to do to become more effective leaders.
Mark LeBlanc, CSP, author of Never Be The Same and Growing Your Business!
You hold in your hands a philosophy and approach to marketing in a new world of opportunity. Keep Clare’s book within arms’ reach and refer to it often. You will find her insights and ideas practical, proven-to-work, and immediately accessible.
Tom Searcy, author of Whale Hunting and How To Close A Deal Like Warren Buffett
I thought when I picked up this book, ‘Oh God, not another marketing book…
Lisa Apolinski, CMC, author of Grow Your Market Share In A Zombie Apocalypse
This book provides an outline of how to strategize smarter combined with great anecdotes and tools to put Clare\’s marketing knowledge into action.
Dennis Shiao, CEO, Attention Retention
Smart Marketing Execution is a must read. Clare’s framework, what she calls the ‘integrated marketing operating system,’ will help you and your marketing teams deliver profitability, productivity, and operating efficiency.
John Jantsch, author of Duct Tape Marketing and The Ultimate Marketing Engine
Ideas are great, but the money is in execution! Smart Marketing Execution is a no-fluff roadmap to growth, period.
CMO, Medical Services Company
Before Octain, our team was all over the map trying to target the right customers. Now we have a focused strategy for reaching our best prospects and have seen sales jump 40% in six months.
Greg Dyson, VP Sales, Sallyport Commercial Finance
Octain really helped us dive into the meaning of what we were trying to portray about Sallyport and map out the direction we should be going in.