OGS Blog
Four Ways to Showcase Your Value to Clients
People buy what they value. People pay more for what they need and value the most. Here are four ways fractional executives, consultants and trusted advisors can showcase the true value and worth of their services to clients and prospects. The Teaser Talk. The Teaser...
Implementing The Four Pillars of Fractional Success
Being a fractional executive, consultant or trusted advisor to business owners is exhilarating, creative, energizing, impactful and fun. It can also be scary, frustrating, and nerve-racking. Depending on the hour. Depending on the day. For me, having more energizing,...
Are You Really Ready to Go To Market?
Going to market with a new product or service is the most exciting thing an entrepreneur, trusted advisor or business owner can do. You have created, developed, and built something you know the world needs and you can’t wait to share it with them!! There are so many...
On My Summer Reading List
It’s summertime and the living is easy! Or it can be with a good book to take along to the beach, the lake, the mountains or anywhere in between. Here are four books that I recommend for your business inspiration and one fun fiction read for those who like...
Is Your Message Getting Lost in Translation?
Revenue and profits flow from two pillars of marketing and sales success: talking to the right people; saying the right things. But what if you believe you are saying the right things, and your prospective clients are still not seeing the value you bring? Or they get...
The Four Marketing Fundamentals That Can Make or Break Your Business Growth
Fundamentals matter! In sports, top performing athletes are always making sure they’ve got the fundamentals dialed in. Same is true in business especially in today’s crowded marketplace. And the fundamentals of business growth are these: unique brand identity, laser...
Your Website is Costing You Sales
Struggling with finding and signing the right fit clients you really want to work with? I’m betting your website has something to do with it. I’m betting your website is actually turning those high value clients away. Yep! But before I dig into the details let me...
5 Ways to Win New Business Owner Clients
Small business owners are a unique breed. They are the ones that through blood, sweat and tears have taken a business dream and made it a reality. They’ve accomplished their vision because they are Do it Yourselfers, firefighters, results driven, time and budget...
Embracing the Small Business Owner Mindset
Small business owners are the best! They are my favorite clients! I love the drive, passion and focus they have on their businesses. I admire the work they do to support their families, customers, employees and their communities. I’m inspired with the difference they...
Four Key Reasons Why Your Marketing is Failing
Marketing doesn’t work. We’ve tried everything and its still not working! All I want are a few great leads! Do these laments sound familiar? I’ll bet they do! I’ve heard them from every client I’ve ever worked with. I’ve said them myself. Here are four key reasons...
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You are a business builder with appetite for more. You know smart marketing is the key to growth and business expansion, but you’ve hit a wall.
Your marketing team and resources are maxed out. Marketing program results are a mixed bag. You know where you need to go. You just need more help to get there.
Let’s change that with OGS!