For advisors to $5M–$50M companies

Give every client a predictable path to growth, profit, and enterprise value.

Predict. Prioritize. Produce—and Prove.

The only advisor‑centric system that predicts, prioritizes, executes, and proves the impact of growth and marketing on enterprise value.

300+

Client Companies
 

2003

Proven Since

22

Industries

 

33%

Avg. Annual Revenue Growth*
The Value Engine

See exactly where growth and value are trapped — before you spend a dollar.

The Value Engine scores all 8 growth and value levers, models expected ROI and valuation impact, and surfaces the 2–3 highest-priority moves for your client’s next 90 days. No guesswork. No gut feel. A ranked, evidence-backed starting point every time.

Value Engine — Growth Lever Scores Q1 Assessment
Digital Dominance
3.8
Strategic Assets
4.6
Market Authority Bundle
Market Authority
4.3
Loyalty Engine
5.7
Scalability Drivers
5.2
Growth Engine
6.1
Sales System
7.6
Revenue Engine
8.4
Priority 90-day focus
Revenue Engine + Sales System
View plan →
The two problems every advisor is up against

The Best ROI Decision Problem

Owners and advisors don’t have a predictive way to see which marketing decisions will actually change revenue, profitability, and scalability. So decisions default to gut feel or generic best practices — and millions in potential value get left on the table.

The Execution Problem

There’s no systematic path from idea to implemented to proved. Efforts stay fragmented, wins don’t compound, and it’s nearly impossible to show how growth work moved the value of the business.

OVM solves both problems through a single advisor-delivered system: it predicts which moves will drive the highest ROI, prioritizes them into focused 90-day sprints, supports execution with proven playbooks, and proves impact in the value-driver language CEOs, CFOs, and buyers respect.

Predict → Prioritize → Produce → Prove

For Advisors

Built for advisors who own the growth & value conversation.

If you’re the one owners look to when stakes are high, OVM is the engine that sits under your work — so you can lead with more confidence, less chaos, and a stronger value story.

01 · Exit Planners

CEPAs, Exit Planners & Value Advisors

Turn the weakest lane in most Prepare Gate plans — marketing and growth — into a measurable engine you can point to at the deal table. Feel confident you’ve de-risked the story before buyers ever see the numbers.

Explore OVM for CEPAs & Value Advisors →

02 · Business Coaches

Business Coaches & Growth Consultants

Plug a growth-and-value engine into EOS, Scaling Up, System & Soul, or your own framework — without becoming an agency. Deepen every engagement and feel less pressure to “have all the marketing answers” yourself.

Explore OVM for Coaching & Growth Firms →

 

03 · Fractional CXOs

Fractional / Interim CXOs & Senior Marketing Leaders

Move beyond leads and channels to a system that ties your work directly to enterprise value. Walk into CEO and board meetings knowing you can prove why your recommendations are the right bets.

Explore OVM for Fractional CXOs →

 

04 · Revenue Leaders

VP Sales & Revenue Leaders

Get out of pipeline whiplash. See how marketing, sales, and CS are really working together, fix the right bottlenecks, and lead teams with a shared playbook instead of competing agendas.

Explore OVM for VP Sales & Revenue Leaders →

 

How It Works

One system. Four stages. Compounding results.

OVM connects predictive scoring to systematic playbook execution — so you always know what to do next, why it matters, and how to prove it’s working.

01 Predict

Score & Model

Score all 8 growth and value levers. Model expected ROI and valuation impact before you spend a dollar.

Evidence-backed
02 Prioritize

Rank & Decide

Rank the 3–5 highest-leverage decisions. Walk into CEO and CFO conversations with a defensible sequence.

Decision-ready
03 Produce

Execute & Run

9 playbooks and 50+ tools turn priorities into 90-day sprint plans — Monday-morning ready.

Less, but better
04 Prove

Document & Prove

Dashboards track value-driver shifts — concentration, NRR, pricing power — in language buyers trust.

Evidence-backed

This is the Octain Value Multiplier (OVM) System — a predictive growth-and-value operating system advisors can run across clients. See the full OVM System →

Client Stories

Results Like These

We’re not guessing how this works in the mid-market. We’ve seen it, documented it, and built it into the system.

+24%

Revenue growth · 12 months

Denning Packaging used OVM’s Revenue Engine and Sales System levers to restructure pricing, improve pipeline velocity, and reduce top-customer concentration from 47% to 19%.

Denning Packaging · B2B Distribution

Read the case study →

+37%

Revenue growth · Benefits firm

A professional services firm rebuilt around Market Authority and Loyalty Engine levers — growing NRR from 89% to 118% in under two years and becoming an attractive acquisition target.

Benefits Advisory · Professional Services

Read the case study →

2,800%

Repositioning growth

A technology firm ran a complete Market Authority repositioning through OVM — unlocking premium pricing and creating documentable strategic assets ahead of a future transaction.

LCS · Technology Services

Read the case study →

What changes

From guesswork to a growth engine you can prove.

OVM doesn’t just tell you what’s wrong. It gives you a ranked list of what to do about it, a system to execute it, and documented proof in the language your clients’ owners, CFOs, and buyers actually understand.

Clarity on the right decisions

Score 8 growth and value levers. Know which 2–3 matter most right now — and why the others can wait.

Fewer, better-aimed initiatives

Smart execution is less, but better, sequenced in the right order. Every prioritized lever maps to clear owners and metrics.

A system you can actually run

Proven execution patterns — not a blank page every quarter. Run the same system across 5–15 clients without reinventing it.

i

Proof in owner/CFO/buyer language

Value drivers documented for the board, deal table, and Decide Gate. Move from “we ran campaigns” to quantified impact.

Higher multiples, better exits

Systematically build the 8 value drivers buyers pay 2x–4x premiums to acquire — with before/after proof at Decide Gate.

A scalable advisory practice

Longer, deeper, more measurable client relationships. Stop selling one-off projects; start delivering a growth operating system.

Real value-driver shifts documented through OVM
 
Top-customer concentration at 47% Reduced to 19% over 24 months
Net Revenue Retention at 89% Lifted to 118% — documented quarterly
Undifferentiated market position Premium positioning with documented strategic assets
Ad-hoc pipeline, unpredictable conversion Systematic Sales System with tracked NRR
Fresh thinking

Growth, value & exit — from the field.

 

Growth

Why your clients keep stalling — and what to do about it

The stuck-client pattern almost always comes back to one root cause: the growth lane is disconnected from the operating system.

Download the Matrix →

Value Creation

The 8 value drivers buyers actually look at in due diligence

Most sellers focus on EBITDA. Sophisticated buyers examine eight specific levers. Here’s what to build before Decide Gate.

Download the White Paper →

Exit Planning

How to defend the multiple: marketing lane documentation for CEPAs

Buyers discount value stories that don’t come with systematic proof that revenue quality and strategic assets have really changed.

Read more →

Resources

See it. Try it.

30-Minute Session

Start with the Growth & Value Assessment

Bring one current or prospective client. We run the Value Engine, score all 8 levers, and show you the top 2–3 priorities for their next 90 days — before you commit to anything.

No prep required. No sales pressure.

You’ll leave with a clear view of their next 90 days.

Applicable to any advisor type.

Session is free. Your time is the only investment.

 

Sample Tool Download

Try a Growth Lever Scoring Tool

Get hands-on with the Value Engine methodology. This sample Revenue Engine scoring tool walks you through how OVM assesses one growth lever — so you can see how priorities get identified.

Revenue Engine — Scoring Preview Sample Tool
Recurring revenue %Score: 6.2
Customer concentrationGap: HIGH ↑
Pricing power indexScore: 4.8
Revenue predictabilityGap: MED ↑
Take the next step

Bring One Client.
We’ll Show You the Path.

Pick a real client struggling to get value work done. In your working session, we’ll plug their data into the Value Engine, surface their highest-impact levers, and sketch the next 90 days of focused work — so you can feel what it’s like to lead with a predictive growth-and-value system under your feet.

Day 1
Assessment

Day 7
Priorities

Day 30
Sprint 1

Day 90
Prove

* 33% avg. annual revenue & profit increase across 300+ clients in 22 industries since 2003 — historical average, not a guarantee