The Octain Growth System in Action
OGS works by delivering strategy, execution and automation in one seamlessly integrated and easy to use system. Here’s what you get with OGS.
|Each seven-step canvas provides the strategy, goals and action steps for accelerated growth.||Key implementation elements needed to achieve the strategic goals for that growth accelerator.||Baseline technology and tools required to implement and facilitate growth.|
|Brand Canvas & Toolbox||Logo, fonts & colors; brand guide, PPT template, Word template, email signature.||Website|
|Customer Canvas & Toolbox||Customer personas; customer segments; buyers journey map.||CRM, Marketing Automation, Lead generation funnel – Quiz, Click.|
|Message Canvas & Toolbox||Messaging plan; Content fundamentals: email, blog, social posts, intro corporate and product/service videos. Canvas development will determine product choices in these areas.||Website/CMS; email marketing platform, social marketing platform.|
|Marketing Canvas & Toolbox||Marketing collateral, campaigns, events, advertising, resource allocation. Canvas development will determine product choices in these areas.||CRM, Marketing Automation, collaboration/productivity platform, SEO/SEM platforms, analytics|
|Sales Canvas & Toolbox||Enablement team, sales process development (SLAs), success metrics, resource allocation.||Appointment/Calendar, proposal software, enablement/engagement platform, analytics.|
|Product Canvas & Toolbox||Strength evaluator, improvement worksheet, mind map, dev roadmap.||Product development software.|
This combination of strategy, smart execution, and automation will change the way you run your marketing, sales, and customer service departments.
Ready for a Change?
This combination of strategy, smart execution, and automation will transform the way you run your marketing, sales, and customer service departments.
Become an Octain Growth Architect
You are a growth catalyst for business owners. Your success rests on your knowledge and the resources you bring to your clients. You know smart marketing is the key to growth and business expansion, but you’ve hit a wall.
Expand your consulting universe with a remarkable new Marketing Operating System.