Built for coaches who are ready to deliver more

Your clients hired you to grow their business. Give them more than they asked for.

You’ve given them strategy and a plan. Now give them the marketing operating system that finally moves the work from the whiteboard to the bottom line.

Book a Partner Exploration Call

30 minutes · No prep required · Bring one client scenario
The problem

Deficiencies build up over time

  • The growth and marketing lane stalls after the roadmap — and it starts to reflect on the engagement
  • Every coach improvises a different answer when clients ask about marketing — no shared system, no consistent results
  • Hard to prove commercial outcomes in the language of business value, not just activity and effort
The Solution

How Octain helps turn that around

Better decisions

Clear, ranked growth priorities for every client — every quarter — so you always know where to focus.

Consistent execution

Reusable 90-day sprint patterns every coach in your firm can run — no reinventing the work each time.

Provable outcomes

Before/after documentation in enterprise value language — not activity reports.

The Solution

How It Works in Your Engagements

01 Assess

Step 1:

Have your client complete the OVM Assessment. No prep required — 30–45 minutes, completed directly by the client.

02 Score

Step 2: 

Octain delivers a completed assessment to you that scores your client's 8 growth and value levers and surfaces the 2–3 highest-impact moves for their next 90 days.

03 Execute

Step 3:

Turn those priorities into a handful of concrete 90-day growth and value projects — clear owners, milestones, KPIs your client's team can execute without adding headcount.

04 Prove

Step 4:

Use the Octain Value Engine Dashboard to track progress on revenue quality, NRR, customer concentration, and enterprise value — in language that lands with owners and buyers.

See the full OVM System →

Client Stories

Results Like These

We’re not guessing how this works in the mid-market. We’ve seen it, documented it, and built it into the system.

+24%

Revenue growth

12 months · Denning Packaging · Revenue Engine + Sales System

+37%

Revenue growth

Benefits firm · New market expansion + repositioning

47→19%

Customer concentration

Reduced over 24 months · documented for buyers

33%

Avg. annual increase

Revenues & profits · 300+ clients · 22 industries since 2003*

NOTE: *Historical average across 300+ engagements since 2003. Not a guarantee of individual results. See /proof for case studies.

See more case studies
Testimonials
“Tri Tool hired Octain to perform a comprehensive analysis on our competitors, customer experience and market opportunities. From Clare’s work we were able to determine three strategic initiatives to drive the company forward. We also used the analysis to develop new marketing tools including a new corporate video and email marketing campaign.”
Laurie Earl,
Director of Marketing,
Tri Tool
“Working with Octain has armed our sales team new strategic tools and information that has helped us open more doors to new customer opportunities.”
Peter Lore,
Business Solutions Advisor,
Panviva
“When LCS needed a new marketing plan to support our company’s growth, we turned to marketing veteran Clare Price. Clare helped us develop a stronger brand and marketing message that led to LCS being recognized as Sacramento’s fastest growing company.”
Steve Simonetto,
CEO,
LCS Technologies, Inc.
“Smart Marketing Execution is unique in that Clare gives all of the details on 'how to' rather than simply what and why. Clare guides business owners and leaders through the exact things they need to do to become more effective leaders.”
Steve Pappas,
host of the Science of CX Podcast
“You hold in your hands a philosophy and approach to marketing in a new world of opportunity. Keep Clare’s book within arms’ reach and refer to it often. You will find her insights and ideas practical, proven-to-work, and immediately accessible.”
Mark LeBlanc,
CSP,
author of Never Be The Same and Growing Your Business!
“I thought when I picked up this book, ‘Oh God, not another marketing book…’ I hate fluff. This is not fluff. What is valuable to me: A clear road map, why I should follow it, and what I get if I do it right. That’s what Clare has written. Marketing for people who are operationally focused on getting things done.”
Tom Searcy,
author of Whale Hunting and How To Close A Deal Like Warren Buffett
“This book provides an outline of how to strategize smarter combined with great anecdotes and tools to put Clare's marketing knowledge into action.”
Lisa Apolinski,
CMC,
author of Grow Your Market Share In A Zombie Apocalypse
“Smart Marketing Execution is a must read. Clare's framework, what she calls the ‘integrated marketing operating system,’ will help you and your marketing teams deliver profitability, productivity, and operating efficiency.”
Dennis Shiao,
CEO,
Attention Retention
“Ideas are great, but the money is in execution! Smart Marketing Execution is a no-fluff roadmap to growth, period.”
John Jantsch,
author of Duct Tape Marketing and The Ultimate Marketing Engine
“Before Octain, our team was all over the map trying to target the right customers. Now we have a focused strategy for reaching our best prospects and have seen sales jump 40% in six months.”
CMO,
Medical Services Company
“Octain really helped us dive into the meaning of what we were trying to portray about Sallyport and map out the direction we should be going in.”
Greg Dyson,
VP Sales,
Sallyport Commercial Finance
Ready to start?

How To Engage With Octain

Pilot with one client engagement. Have your client complete the OVM Assessment. See exactly how the system scores their 8 growth and value levers — before you commit to anything.

Add OVM to your firm’s offering. License OVM for your coach team. Give every coach the same assessment, the same playbooks, and the same proof layer.

Grow your coach network with the same system. Enterprise and network plans available for larger coaching firms and franchise-style networks.

Book a Partner Exploration Call

30 minutes · Bring one client scenario · No prep, no cost, no sales pressure · Walk away with a clear view of how OVM fits your firm.