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How to Recession Proof your Lead Generation

by Clare | Oct 9, 2022 | Customer Acquistion, Growth Plans, Growth Strategies

Rampant inflation. Market Volatility. Recession looming? Even the thought of a recession will cause company CEOs, even those in high growth companies, to start reducing expenses. Cost cutting invariably means purchasing fewer product and services. But that doesn’t...
The one innovation trap that can kill your business

The one innovation trap that can kill your business

by Clare | Jun 27, 2019 | Customer Acquistion, Growth Plans, Product Development

Product and service innovation is a key accelerator of business growth at any stage of business from startup to maturity. Although we most often associate product innovation with startup companies, and the tech industry in particular, continuous innovation should be...
Your Customers are Leaving – Why?

Your Customers are Leaving – Why?

by Clare | Jun 5, 2019 | Customer Acquistion, Growth Plans, Marketing Strategy

Losing customers, especially a big customer, is the nightmare of every business owner. Customers leave for a variety of reasons. Sometimes despite your best efforts. And the number one reason is: something has changed. But what? In today’s economic environment,...

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