by Clare | Feb 5, 2025 | Competitive Marketing, Content Marketing, Customer Acquistion, Growth Plans, Growth Strategies, Marketing Strategy, Uncategorized
Selling in the B2B market space? It’s a fact. You need marketing more than sales. Because your most sought-after customers simply don’t want to talk to your sales rep, that’s why. So says The 2024 B2B Buyer Experience Report from 6sense: 80% of Buyers already have a...
by Clare | Jan 29, 2025 | Case Studies, Growth Plans, Growth Strategies, Marketing Strategy
That’s what Ryan Hughes was feeling as he looked at his marketing spend over the past 18 months. Disconnected. He tried so many things: digital advertising, social media marketing, webinars, emails marketing. Bleeding. Red ink. The cost of the ineffective marketing...
by Clare | Jan 22, 2025 | Growth Plans, Growth Strategies, Uncategorized
Sometimes it is the little things that can hurt you. Little things like auto payments that slowly rise over time, so quietly that you as the business owner may not even notice – until it hits the bottom-line! Little things like bundled pricing that includes services...
by Clare | Dec 4, 2024 | Customer Acquistion, Growth Plans, Growth Strategies
No one really wants another wine and cheese basket. Or heaven forbid a fruitcake! So what can you give to yourself and offer to your clients and partners that will make the holidays lighter and brighter for them this year? How about a gift that gives them more time to...
by Clare | Nov 21, 2024 | Growth Plans, Growth Strategies
Revenue is nice! Profits are even better! Finding higher profits means two things: controlling costs and increasing margins. When it comes to marketing costs too often the immediate reaction is to slash marketing to the bone. Doing the bare minimum or even cutting...
by Clare | Nov 14, 2024 | Customer Acquistion, Growth Plans, Growth Strategies, Marketing Strategy
This is a treasure hunt. For business owners. Looking for sources of new revenue to fuel their growth in 2025. Like all good treasure hunts, it begins with a treasure map. https://www.linkedin.com/pulse/hunt-find-new-revenue-2025-clare-price-okyze On our map we have...
