OGS Blog
Panviva | Case Study
Panviva | Case Study Competitive Insights Enable Better Market Positioning Overview Challenges Fragmented information on competitors Sales needed more current competitive information Need to showcase feature/benefit strengths in prospect presentations Benefits...
Tri Tool | Case Study
Tri Tool | Case Study Opening the Door to New Markets and Customers Overview Challenges Set the Foundation for New Business Growth Maximize New Market Opportunities Address Competitive Threats Set New Product Direction Develop 2015-2016 Marketing Strategy Benefits...
LCS Technologies | Case Study
LCS Technologies | Case Study From Startup to Consulting Powerhouse Overview Challenges Identify expansion opportunities. Discover unknown opportunities and potential added revenue streams for its services. Evaluate and prioritize the available opportunities. Evaluate...
Turn Competitive Info into Cash
There’s information gold in knowing what your competitors are doing and how they’re doing it. The trick is finding it and then knowing what to do with it. Most of us know in general who our competitors are and what products and services they offer. But too...
What’s Your Social Business Personality?
How you show up in your social communities matters. It matters a lot. Your personality probably shows up naturally in your personal social media interactions. But what about your business? Global corporations spend millions creating “personalities” to represent their...
Is Your Content a Little Tyrant?
We all know that content is king but what do you do when your “content king” turns into a little tyrant? What happens to your marketing campaigns when content becomes an end in itself instead of a means to the end of connecting you to your customers? Content becomes a...
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