by Clare | Oct 21, 2024 | Competitive Marketing, Marketing Strategy
It starts with a dead body. As all good detective stories do. In this case the dead body is my client’s marketing program. What was an energetic and athletic body of marketing success two years ago when Econo Industries launch their new manufacturing product is now a...
by Clare | Oct 11, 2024 | Competitive Marketing, Customer Acquistion, Growth Plans, Growth Strategies, Marketing Strategy
When you want to grow your business, you need more! More what? More customers, of course! “Get me more leads!” That litany is a common refrain among small and midmarket size companies. But maybe, just maybe, there is a better and easier way to grow. Instead of casting...
by Clare | Sep 12, 2024 | Competitive Marketing, Content Marketing, Growth Strategies, Marketing Strategy
For too long. And for too many business owners and entrepreneurs. Marketing has been a black box. How does it work? We don’t know. Am I getting my money’s worth? I don’t know. Let’s change that! Today Octain is launching our first The State of the Midmarket Marketing...
by Clare | Aug 4, 2024 | Competitive Marketing, Growth Strategies
Octain Growth Systems, the marketing operating system company, proudly announces a partnership with EOS® Worldwide. EOS® Worldwide has helped thousands of entrepreneurs all over the globe get everything they want from their businesses. The EOS Model® offers a proven...
by Clare | Jun 19, 2024 | Competitive Marketing, Marketing Strategy, Product Development
Going to market with a new product or service is the most exciting thing an entrepreneur, trusted advisor or business owner can do. You have created, developed, and built something you know the world needs and you can’t wait to share it with them!! There are so many...
by Clare | Jun 6, 2024 | Competitive Marketing, Content Marketing, Customer Acquistion
Revenue and profits flow from two pillars of marketing and sales success: talking to the right people; saying the right things. But what if you believe you are saying the right things, and your prospective clients are still not seeing the value you bring? Or they get...
