by Clare | Dec 4, 2024 | Customer Acquistion, Growth Plans, Growth Strategies
No one really wants another wine and cheese basket. Or heaven forbid a fruitcake! So what can you give to yourself and offer to your clients and partners that will make the holidays lighter and brighter for them this year? How about a gift that gives them more time to...
by Clare | Nov 21, 2024 | Growth Plans, Growth Strategies
Revenue is nice! Profits are even better! Finding higher profits means two things: controlling costs and increasing margins. When it comes to marketing costs too often the immediate reaction is to slash marketing to the bone. Doing the bare minimum or even cutting...
by Clare | Nov 14, 2024 | Customer Acquistion, Growth Plans, Growth Strategies, Marketing Strategy
This is a treasure hunt. For business owners. Looking for sources of new revenue to fuel their growth in 2025. Like all good treasure hunts, it begins with a treasure map. https://www.linkedin.com/pulse/hunt-find-new-revenue-2025-clare-price-okyze On our map we have...
by Clare | Oct 31, 2024 | Growth Plans
It’s Halloween! My neighborhood is spooky. Next door we have a giant spider, webs and floating ghosts. On my daily walk I encounter giant 12-feet skeletons, the married dead, Beetle Juice and yards and yards of pumpkins. It’s equally scary to encounter another...
by Clare | Oct 11, 2024 | Competitive Marketing, Customer Acquistion, Growth Plans, Growth Strategies, Marketing Strategy
When you want to grow your business, you need more! More what? More customers, of course! “Get me more leads!” That litany is a common refrain among small and midmarket size companies. But maybe, just maybe, there is a better and easier way to grow. Instead of casting...
by Clare | Aug 23, 2024 | Growth Plans, Growth Strategies
As business owners and entrepreneurs we are builders, do it yourselfers, overcomers, visionary doers. That’s a great thing. But sometimes it gets in our way! It prevents us from developing strong, reliable and long-lasting partners. Today I’m talking about the power...