OGS Blog
How to Recession Proof your Lead Generation
Rampant inflation. Market Volatility. Recession looming? Even the thought of a recession will cause company CEOs, even those in high growth companies, to start reducing expenses. Cost cutting invariably means purchasing fewer product and services. But that doesn’t...
Are You Ready to Sell to the Next Generation?
It’s been called the Silver Tsunami. That’s the number of Baby Boomers who are ready to sell their businesses and move to the next stage of their lives. According to the North Carolina Employee Ownership Center (NCEOC), baby boomers own half of the privately held...
Boost Customer Engagement: Show Them Some LOVE!
Valentine’s Day is here. I hope that you are planning to share the day with someone special: a spouse, partner, grandparent, child. In my family we have a new addition to shower our love on. My great niece Audrey. So, what about your customers? What is the best way...
How to Avoid the Three Biggest Marketing Traps of 2022
We are 33 days into the new year. As business builders with the year opening up before us, there is no better time to seek and find new areas for growth. What can stop us? Getting stuck in the same old routines. Staying in our comfortable lane. And most of all these...
5 Ways to Reduce Costs and Improve Performance Today
The economic rollercoaster ride continues with no end in sight. Finding the growth your business needs is getting harder. As one colleague recently remarked, “I know there is an iceberg out there. I’m just not sure where it is.” We are all facing headwinds as we try...
The Biggest Lead Gen Mistake I Ever Made
It’s costly. It’s common. It gets all of us at one time or another as we build and scale our businesses. This mistake was the biggest and most costly mistake I’ve made in building Octain. Ultimately, it led to the development of the Octain Growth System so I could...
Three Growth Strategies for Reopening
We are reopening. Getting out and around. Exploring the world again. It feels great! How about bringing that same energy and joy to your customers? It’s a great way to recharge your company growth too. Here are three ways to make reopening special for your customers:...
How to Engage in Blue Sky Thinking When It’s Raining
How do we plan in a time of complete turmoil and uncertainty? That’s the question most of us are asking in this year of unprecedented change. One thing we know won’t work is pulling out last year’s plan and updating it. So, what will? For my team, the secret...
Where do you fit in today’s Remote Economy?
The remote economy, which opened for business full throttle in March, shows no signs of slowing down. Many companies have made remote workers their permanent work force into the foreseeable future. Others are trying the hybrid office-WFH approach. The move to remote...
Three Innovation Steps for COVID-19
Crisis management gets a bad rap. The phrase conjures up pictures of your management team running around in chaos mode putting out fires, stuck in place, instead of casting a vision, developing a strategic plan and executing to win with a proven process. Crisis...
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