by Clare | Sep 12, 2024 | Competitive Marketing, Content Marketing, Growth Strategies, Marketing Strategy
For too long. And for too many business owners and entrepreneurs. Marketing has been a black box. How does it work? We don’t know. Am I getting my money’s worth? I don’t know. Let’s change that! Today Octain is launching our first The State of the Midmarket Marketing...
by Clare | Aug 23, 2024 | Growth Plans, Growth Strategies
As business owners and entrepreneurs we are builders, do it yourselfers, overcomers, visionary doers. That’s a great thing. But sometimes it gets in our way! It prevents us from developing strong, reliable and long-lasting partners. Today I’m talking about the power...
by Clare | Aug 4, 2024 | Competitive Marketing, Growth Strategies
Octain Growth Systems, the marketing operating system company, proudly announces a partnership with EOS® Worldwide. EOS® Worldwide has helped thousands of entrepreneurs all over the globe get everything they want from their businesses. The EOS Model® offers a proven...
by Clare | Aug 1, 2024 | Growth Plans, Growth Strategies
Tools. Tools. Tools. As fractional executive and consultants our worlds are awash in tools. Tools for lead generation and business development. Tools for helping us serve our clients by extending our expertise, show casing our talents and simply getting the job done...
by Clare | Jul 17, 2024 | Customer Acquistion, Growth Strategies, Marketing Strategy
People buy what they value. People pay more for what they need and value the most. Here are four ways fractional executives, consultants and trusted advisors can showcase the true value and worth of their services to clients and prospects. The Teaser Talk. The Teaser...
by Clare | Jul 10, 2024 | Growth Plans, Growth Strategies
Being a fractional executive, consultant or trusted advisor to business owners is exhilarating, creative, energizing, impactful and fun. It can also be scary, frustrating, and nerve-racking. Depending on the hour. Depending on the day. For me, having more energizing,...
