by Clare | Apr 4, 2023 | Growth Plans, Growth Strategies, Marketing Strategy, Product Development
Rollercoaster rides are fun. Exhilarating! Hands in the air. Screaming at the top of your lungs as you ride the highs and lows, twists and turns. ‘’Oh, yes, rollercoaster rides are fun – when you are a kid! As a business or agency owner. Not so much....
by Clare | Mar 8, 2023 | Growth Plans, Growth Strategies, Marketing Strategy
Who’s your #targetcustomer? Who’s your #idealclient? Who and where are they? That’s the million dollar question most business owners and marketers ask. The first and most important question of any #leadgeneration campaign. Know the answer and you have a guaranteed ROI...
by Clare | Jan 18, 2023 | Growth Plans, Growth Strategies
It’s getting harder to grow. Recession fears have customer’s pulling back from investments in new products and services. But for businesses that want to stay in business, growing is not an option. It is a necessity. So, given today’s challenges, how do you find growth...
by Clare | Dec 15, 2022 | Growth Plans, Growth Strategies, Marketing Strategy
2023 is shaping up to be yet another challenging year for business owners who are already battling inflation, stock market volatility, supply chain disruptions, and access to capital. The threat of recession hangs over every business decision. Are we having fun yet?...
by Clare | Oct 9, 2022 | Customer Acquistion, Growth Plans, Growth Strategies
Rampant inflation. Market Volatility. Recession looming? Even the thought of a recession will cause company CEOs, even those in high growth companies, to start reducing expenses. Cost cutting invariably means purchasing fewer product and services. But that doesn’t...
by Clare | Mar 31, 2022 | Competitive Marketing, Growth Strategies, Marketing Strategy
It’s been called the Silver Tsunami. That’s the number of Baby Boomers who are ready to sell their businesses and move to the next stage of their lives. According to the North Carolina Employee Ownership Center (NCEOC), baby boomers own half of the privately held...